Maison Cailler

When Alexandre-Louis Cailler opened his chocolate factory in Broc in 1898, he didn’t just make chocolate: he lit up the entire village. The following year, he commissioned a hydroelectric plant on the Jogne river, diverting its waters through a kilometer-long tunnel to generate 2,000 horsepower. Every lightbulb in Broc flickered to life thanks to chocolate, making it possibly the sweetest source of electrification in Swiss history.

Now, Maison Cailler’s museum offers more than factory tours; it’s an immersive journey through chocolate-making evolution. Guests sample creations while exploring how one family revolutionized an entire industry. If you check it out, make sure you’re on time for your tour. You wouldn’t want to be choco-late!